Tag Archives: Cowboy

Cowboy 3 celebrates first birthday with price adjustment

Cowboy is marking the first anniversary of the Cowboy 3 by adjusting its price to £1,690, including mudguards and delivery to your doorstep within ten days. The model now has an NPS score of 4.5 out of 5. “The growing popularity of the brand, manufacturing innovation and the increased efficiencies …

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Cowboy introduces fourth generation e-bike with its first step-through model

Cowboy has introduced the Cowboy 4, its latest generation of urban electric bikes now available in two different frames. “The Cowboy 4 completely redefines life in and around cities,” said Adrien Roose, Cowboy co-founder and CEO. “By designing two frame types featuring our first-ever step-through model, an integrated cockpit, and …

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Cowboy launches new navigation feature that lets riders plan routes based on air quality

Cowboy has launched the latest update of its app, a new navigation feature that allows riders to plan their routes based on air quality. To supply the data, Cowboy has partnered with Breezometer, a provider of hyperlocal air quality data sources and the same company that supplies air quality data …

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BikeBiz January edition is now available

The digital edition of BikeBiz January is now available online. Our first edition of 2021 hears from the winners of last month’s BikeBiz Awards, talks ambition, advocacy and evolving communities with new Cycling UK CEO Sarah Mitchell, and reflects on gender equality in cycling. This month’s sector guides are energy …

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Cowboy introduces free software update to detect crashes and collisions

Belgium start-up Cowboy is introducing Crash Detection – software designed to detect crashes and collisions. Currently available in beta for 1,000 users, the “industry-first” feature will be rolled out to all Cowboy 2 and Cowboy 3 riders by the end of September at no charge. Using sensitive built-in sensors combined …

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Cowboy raises €23 million in Series B funding

Cowboy has completed its Series B funding round, totalling €23 million. Leading the round is Exor Seeds, the early-stage investment arm of Exor, controlling shareholder of Ferrari and FCA, HCVC, and Isomer Capital, joined by Future Positive Capital and Index Ventures. Adrien Roose, co-founder and CEO, said: “We’re thrilled about …

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Cowboy launches its third-generation e-bike

Cowboy has unveiled its third-generation electric bike. The Cowboy 3 model is engineered with several new hardware features, including a single-gear automatic transmission to create the “smoothest, simplest mode of transport on the streets today”. The Belgian start-up has also announced an update to its app with features including auto-unlock, …

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Cowboy e-bike sales surge by 230%

Cowboy’s e-bike sales have grown by 230% from January to April 2020, compared to the same time period last year. The company also reached one million kilometres covered in April, an increase of 800% year on year. Adrien Roose, CEO, Cowboy, said: “We’ve always felt that urban mobility was due …

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