distribution

‘Our dream is that riders come into store specifically asking for our products’: Silverfish UK distributor focus

In this month’s distributor update, BikeBiz catches up with Silverfish commercial director, Alex Metcalfe

1 year ago

Austrian urban bike brand Vello moving to direct-to-retail model in UK

Vello has announced that it is moving to a direct-to-retail model in the UK. The Austrian urban bike brand, which…

1 year ago

Coros to set up direct operations in UK and Ireland after 2pure partnership ends

2pure will hand back the UK and Ireland distribution of Coros products to the manufacturer, effective 1st March 2023, after…

1 year ago

ZyroFisher partners with e-bike systems specialists Mahle

ZyroFisher has announced a partnership with e-bike systems specialists Mahle. The partnership is a 'key step' in Mahle's goal to…

1 year ago

Ultra Sport no longer distributing Bern in UK and Ireland

Ultra Sport has announced that it will no longer be representing Bern in the UK and Ireland, after almost 15…

1 year ago

ZyroFisher partners with Canadian mountain bike brand Norco

ZyroFisher has announced its new partnership with Canadian mountain bike brand Norco Bicycles. Norco’s bikes will soon be available across…

1 year ago

Tandem Group Cycles to distribute urban bike brand Quella

Tandem Group Cycles has announced a partnership agreement with Quella Bikes to become the exclusive national distributor for the urban…

1 year ago

Extra UK and Cyclex announce distribution of nutrition brand NamedSport

Extra UK has announced the addition of NamedSport into the Extra and Cyclex family. NamedSport, a familiar face in Grand…

1 year ago

‘Cycling will continue to evolve, and we, as an industry, will need to adapt to the changes’: Ison distributor focus

In this month’s distributor insight, Alex Ballinger travels to Cambridgeshire to meet the team at Ison

1 year ago

Extra UK and Cyclex announce exclusive distribution of All Mountain Style

Extra UK has announced its distribution partnership in the UK of All Mountain Style, with stock arriving at the end…

1 year ago