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Tag Archives: Extra UK

Extra UK to distribute Fast Forward Wheels

Extra UK has announced the distribution of Fast Forward Wheels (FFWD). FFWD has a full range of high-end carbon wheels for a variety of cycling disciplines, including road, track, cyclocross and triathlon. By being part of professional teams like Direct Energie (Niki Terpstra) and Arkea-Samsic (Andre Greipel, Warren Barguil), it …

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Extra UK to exclusively distribute Abus

Extra UK will become the exclusive distributor for Abus, the German manufacturer of locks and helmets, from 1st April. The brand, previously distributed by ZyroFisher, will be serviced by a team of territory account managers as well as being supported by Extra’s marketing team. Its commercial activities will be overseen …

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Clif launches two new flavours to UK market

Clif Bar is launching two new flavours within existing product lines to the UK market, following the launch of the Clif Nut Butter Filled Energy Bars in 2018. The new Clif Bar Peanut Butter Banana with Dark Chocolate combines bananas and peanut butter with rich dark chocolate and crunchy peanut …

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Extra to display new brands and products at COREbike 2019

Extra will officially launch M2O Industries and Tubolito at COREbike 2019, alongside an expanded product portfolio from its existing brands. It is returning to Whittlebury Hall in the Grand Prix Suite from the 27th to 29th January. M2O IndustriesM2O will be launching its full range of products, including its range of compression …

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Extra UK launches two new brands to UK market

Extra has announced exclusive distribution agreements with two new brands to the UK market, M2O industries and Tubolito. M2O designs, develops and sells cycling endurance products globally, with a range including compression socks, active sport socks, performance hydration systems and anti-chafing skin care products. Trent Fitzgibbins, founder of M2O, said: …

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Extra UK expands marketing team with two new hires

Extra UK has added two new members to its marketing team. John Harris becomes brand manager, while Michael Braybrook has been named marketing and events manager. Harris has over ten years of experience within the cycling industry. Previously serving Madison as brand manager, he was ‘instrumental’ in increasing market share …

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Squirt returns to UK & Ireland with Extra

Squirt Cycling Products are now available exclusively from Extra UK after a brief absence from the UK and Irish market. Best known for its 100 per cent biodegradable wax-based chain lube, the Squirt product range now includes a long-lasting, highly effective barrier balm. Danie Van Wyk, Squirt marketing director, said: …

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Eurobike U-turn: Reaction

Eurobike’s decision to host its annual trade show in late July 2019 has been met with a mixed reaction throughout the industry amid concerns that disruption may continue. Traditionally held at the end of August, Eurobike switched to an early July start for 2018, and the ensuing controversy appears to be …

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Extra UK welcomes new sales manager

Distributor Extra UK has confirmed that Jonny Yates has joined the team as area sales manager for the South West region. No stranger to the cycling industry, Yates previously spent seven years working for British distributor i-Ride. He also spent three years as South West Wales and Ireland area manager, …

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AbsoluteBlack appoints Extra as exclusive UK distributor

AbsoluteBlack has penned an exclusive agreement with Extra UK to distribute its range of chainrings and components in the UK and Ireland. The agreement sees Extra UK take over distribution from Velotech Services with immediate effect. “AbsoluteBlack products are in ever-increasing demand from both dealers and consumers,” said Marcin Golec, …

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