Fara Cycling, the Norwegian bike brand, has unveiled its new Modular Cockpit – a two-piece bar and stem combination. Designed with improved ergonomics and adaptability in mind, the new cockpit features a stem that allows the rider to adjust their reach by 10mm. The Fara Modular Cockpit has been engineered …
Read More »
Fara Cycling, the independent Norwegian bike brand, has launched a new range of colours across its F/Road, F/Gravel and F/All-Road bikes. Each colour pays homage to natural landscapes and environments, with a nod towards Fara’s homeland, Norway. The new colours include Forest Fog, North Sea, Strand and Solstice, all of …
Read More »
Oslo-based, adventure-focused bike brand Fara Cycling has announced the appointment of PaceUp Media as its new pan-European agency partner. Having made its UK debut at the Rouleur Live event in London last year, Fara Cycling is continuing its growth across Europe with this new strategic PR partnership. PaceUp will fulfil …
Read More »
Fara Cycling has unveiled its new road model, the F/RD. The company, founded by Jeff Webb, has ‘mastered the art’ of making premium quality bikes, usually reserved for World Tour Pros, and now wants to make it accessible for the everyday rider. The all-new F/RD is the foremost advanced bike …
Read More »
BikeBiz Bicycle and cycling retail news