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The new range was designed at its Hero Global Design centre in Manchester
Read More »India’s Hero Cycles to launch its first UK-designed e-bike range
India’s Hero Cycles UK operation announces new export campaign
It aims to ‘catapult’ the Insync brand and Hero Cycles into wider European markets
Read More »Keeping Insync with Hero Cycles
Hero Cycles has released a new range of bikes under its recently-launched Insync brand. BikeBiz spoke to CEO Sreeram Venkateswaran and brand ambassador and three-time world BMX champion Shanaze Reade to find out more
Read More »Viking returns after near 40-year absence
Hero Cycles revives famous British brand as it looks to make waves in the UK market
Read More »Hero Cycles signs as headline sponsor for StreetVelodrome
The series will tour around the UK and Ireland this summer
Read More »Hero Cycles’ launch in pictures
75 new bikes were announced at a launch last week
Read More »Hero Cycles confirms direct-to-consumer strategy at new range launch
The new range Insync will be available through IBDs and a new D2C channel
Read More »Hero Cycles meets with PM Theresa May at summit
Hero Cycles presented its electric bike range at the event, which was attended by prime ministers from the Britain and India
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