Pearson has moved all operations to its Sheen store in west London, after more than a century and a half in Sutton. Supported by its expanding online store, pearson1860.com, this will allow the company to focus on its own high-performance bikes and clothing, it said, as well as premium bike …
Read More »Bicycle Dealers Association forms, targets “financially unsustainable” Cycle to Work scheme model
A new trade body has formed with the aim to highlight issues facing retailers – with its first target the Cycle to Work scheme’s “financially unsustainable” model. The Bicycle Dealers Association (BDA), made up of Bespoke Cycling, Cotswold Cycles, Cycle Exchange, Cyclefit, Pearson Cycles, Saddle Safari and Velorution, with other …
Read More »Pearson launches new spring/summer range
Pearson has launched its new spring/summer range with the help of artist Greg Coulton. A finalist in 2019’s Illustrator of the Year, Coulton has created a design which “keenly nods to the brand’s unrivalled history and celebrates its evolution”. His illustration, entitled ‘Sheen’, has been adapted and applied to the …
Read More »Pearson launches gravel series to raise awareness of mental health
Action for Happiness and The Mental Health Foundation will benefit from 100% of the ticket cost of the Inside Out rides
Read More »Pearson launches two new models
Hammerandtongs is an agile road bike, while Off Grid is custom-built to tackle the "toughest" gravel paths
Read More »Merging shop and brand: The secret to long-term success?
Pearson Cycles will celebrate an incredible 160th anniversary next year. Rebecca Morley caught up with co-owner and director William Pearson to find out more about the world’s oldest bike shop
Read More »Pearson begins new era with sustainable clothing range
The first range claims to be 85% sustainable, with plans to become fully sustainable within four years
Read More »Second ‘BA Barometer’ report indicates average price rise amid e-bike growth
Headline data revealed a relatively tough market overall during August with sales value down 6%, and volumes down 10%
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