Upgrade Bikes, one of the original founding companies of COREbike, will debut two brands, Ritchey and Fusion, at the 2019 show, as well as showcasing ‘fresh’ products from Lezyne, DMR, and Kinesis. The trade show is returning to Whittlebury Hall from 27th to 29th January, and registration is open now for cycle retailers …
Read More »
Ritchey International is making a change to its IBD distribution in the UK, with Upgrade Bikes becoming the new home. "The UK has always been a strong market for Ritchey, with many loyal customers throughout the region. With our ever-developing product range, continued innovation, and increasing consumer interaction, we felt …
Read More »
The 2018 frameset will be limited to 100 numbered steel frames, making this an exclusive offering. "At least once per week, we receive a request to produce a frame with the legendary red, white and blue fade paint. The chorus of demand has grown to the point where we decided …
Read More »
BikeBiz Bicycle and cycling retail news