Tag Archives: Silverfish UK

Michelin launches Wild Enduro Racing Line mountain bike tyre range

Michelin has launched the new Wild Enduro Racing Line mountain bike tyre range. Available in front-and rear-specific versions, the Michelin Wild Enduro Racing Line tyres are available in 29×2.40 to suit the race bikes used today at the highest levels of the sport, and by riders who ride aggressively on …

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Peaty’s adds LinkLube Wet to product line-up

Peaty’s has added the LinkLube Wet to its product line-up. LinkLube Wet Weather chain lube is a readily biodegradable blend of oils, waxes and powerful corrosion inhibitors that will give riders a ‘super smooth, hyper-durable, quiet running chain in the wettest, filthiest riding conditions’. “Born out of the gruelling requirements …

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Ride Concepts introduces Hellion Elite shoe

Ride Concepts has introduced Hellion Elite, the first performance low-top in its line to feature the proprietary Rubber Kinetics | DST 4.0 Max Grip rubber compound. Recognising that the anatomical foot shapes of men and women are ‘vastly different’, Hellion Elite uses gender-specific lasting (the three-dimensional mould of a foot) …

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Michelin launches two new BMX racing tyres

Michelin has launched two new BMX racing tyres, the Pilot SX and Pilot SX Slick. These performance tyres form part of the brand’s Racing Line range of rubber and are targeted at competitive racers and riders looking for ‘the ultimate blend of speed and grip to compete at the highest …

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Ride Concepts introduces new Vice Mid shoe

Ride Concepts has introduced the new Vice Mid. The shoe has been designed to offer “additional protection, uncompromising pedal feel and a perfect blend of style and performance”. It is available in two colours, including an Andreu Lacondeguy signature model. The Vice Mid was developed with Lacondeguy and the Ride …

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Michelin launches two new trail and all mountain tyres

Michelin has added the new Force AM 2 and Wild AM 2 to its range of MTB tyres. The tyres join the Competition Line and are designed to satisfy the needs of all mountain and trail riders looking for extra grip and performance. Taking their inspiration and borrowing technology directly …

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Richie Rowland to become country manager for Mondraker UK

Mondraker has provided further details on its future plans following the recent announcement of the end of its partnership with Silverfish. Richie Rowland is to take up the role of country manager for Mondraker UK, after ten years of brand managing Mondraker within Silverfish UK. “The dealer direct strategy is …

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Silverfish launches 2021 brand highlight videos to help fill COREbike gap

Silverfish is launching a series of brand videos aimed at giving dealers an overview of 2021 product highlights, to help fill the gap left by the cancellation of this year’s COREbike. The 2021 Silverfish range catalogue is also being launched this week. Featuring cover artwork from US illustrator Jeral Tidwell, …

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Silverfish appoints Peter Clegg as national account manager

Peter Clegg is set to take up a newly expanded position of national account manager at Silverfish from 1st February. Currently Northern territory manager, Clegg has an in-depth knowledge of Silverfish’s portfolio. Before joining the distributor in 2008, Clegg worked in senior sales roles at Bianchi/Cycleurope. “We are really pleased …

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