Tag Archives: Sports Marketing Surveys

Businesses urged to take part in Cycle Industry Census

Businesses across the UK cycling industry are being urged to participate in a Cycle Industry Census – commissioned by the BA. All in the UK cycle industry are invited to take part, be that as a retailer, distributor, manufacturer, hire operator, insurer, service provider, trainer or event organiser, or any …

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Supply chains ‘remain a barrier’ to thriving European cycling industry

This article was written by Sports Marketing Surveys Figures from Europe’s leading cycling businesses paint a portrait of an industry that has risen to the challenge presented by the pandemic, gradually returning to and eventually overhauling 2019 sales in 2020. 73% of cycling businesses ended last year with higher revenues …

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UK cycling market valued at £2.31 billion in 2020, reports BA

The cycling market was valued at £2.31 billion in 2020, an increase of 45% vs 2019, the BA has revealed in a new impact report. Building On The Boom: The UK Cycling Market in 2020 and Beyond was produced using data from the BA’s Market Data Service (MDS), powered by …

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BikeBiz April edition is now available

The digital edition of BikeBiz April is now available online. This month, we hear how e-bikes can shake up the daily commute, more about Zwift’s Black Celebration Series and how artificial intelligence can improve active travel insights. This month’s sector guides are cycle computers and triathlon. How e-bikes can shake …

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BikeBiz January edition is now available

The digital edition of BikeBiz January is now available online. Our first edition of 2021 hears from the winners of last month’s BikeBiz Awards, talks ambition, advocacy and evolving communities with new Cycling UK CEO Sarah Mitchell, and reflects on gender equality in cycling. This month’s sector guides are energy …

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UK cycling market set to be worth £2.2 billion by end of 2020

The BA has released a new ‘COVID Impact’ report on the UK cycling economy, covering sales from January to October 2020. This follows its publication in June of a baseline report on the UK cycling sector, which provided accurate and granular sales data for calendar years 2018 and 2019. Both …

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