Time Pedals has announced a new multiyear agreement to be the exclusive pedal supplier for Trek-Segafredo men’s and women’s WorldTour teams. The agreement, part of SRAM’s partnership with Trek, marks the return of Time to the men’s WorldTour and the expansion of its pedals to now three women’s WorldTour teams. …
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SRAM has completed construction on a new Portugal-based TIME Sport development and production facility. The new location is in Coimbra, near the SRAM chain and Zipp wheel factory. The transition is nearing completion, and production has begun. Earlier this year, SRAM announced the acquisition of the entire range of road …
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SRAM has acquired the entire range of road and mountain pedals, cleats and all related patents of TIME Sport from the Rossignol Group. The companies completed the transaction on 18th February. “TIME is a legendary brand and was the first to focus on ergonomics through the pedal stroke,” said SRAM …
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