Tag Archives: Tour de France

Colnago presents V3Rs collection inspired by Tadej Pogačar’s TdF successes

Colnago has presented the V3Rs Capsule Collection, inspired by the successes of Tadej Pogačar at the Tour de France. The three bikes “represent Colnago’s excellence in terms of technological innovation, performance and style”. The versions include one with yellow-black livery, one with white polka dot-black livery and one with a …

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Chicken CycleKit’s brands win big at Tour de France

Chicken CycleKit has been successful at the Tour de France, with Tadej Pogačar’s bike nearly fully equipped with products from its brands. “Take one look at Tadej Pogačar’s rival crushing performance at this year’s Tour de France, and you are looking at not only arguably the world’s most talented rider, …

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Continental’s Grand Prix 5000 cream sidewall tyre returns

Continental has announced the return of the cream sidewall Grand Prix 5000 road tyre to celebrate the 2021 Tour de France, joining the transparent sidewall and traditional black tyres to form the new colours range. Initially available as a special edition for the Tour de France 2020, Continental has responded …

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Ribble Cycles launches TV ad campaign to air during TdF

Ribble Cycles is launching its first-ever TV advertising campaign to coincide with the start of this year’s Tour de France (TdF) tomorrow, 26th June. The brand has been ridden by multiple British cycling champions and TdF winners at various stages in their careers. The campaign harnesses Ribble’s passion for cycling, …

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Bollé riders to debut new Volt+ lens at this year’s TdF

Bollé riders are to debut the brand’s new Volt+ lens at this year’s Tour de France, developed using artificial intelligence. “With these lenses, colours become really spectacular, it’s amazing,” said Bollé rider Jakob Fuglsang. “On the road, they also give the huge advantage of helping me to distinguish more clearly …

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Zwift to be presenting partner of Tour de France Femmes avec Zwift

Zwift will be the presenting partner of the Tour de France Femmes avec Zwift, with the inaugural edition starting on 24th July 2022 in Paris on the Champs-Élysées. The four-year partnership will spearhead Zwift’s broader strategy to grow women’s cycling and lay solid foundations, as the race seeks to establish …

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Sidi partners with Tao Geoghegan Hart

Tao Geoghegan Hart is to wear Sidi shoes for the 2021 season. He will kick off his racing calendar at Tour des Alpes Maritimes et du Var 19th February, where he intends to compete for the general classification. He will also make his Tour de France debut this summer as …

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absoluteBLACK’s Ultimate GRAPHENlube wins Yellow, White and Polka dot jerseys at Tour de France

absoluteBLACK’s Ultimate GRAPHENlube has won the Yellow, White and Polka dot jerseys in the general classification of the Tour de France 2020. Several riders at the forefront of the Tour were racing with GRAPHENlube, the brand said, which was launched in June this year. “The long development and tight cooperation …

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Stages celebrates fifth TdF win for its power meters, first for Dash computers

Stages Cycling is congratulating Tadej Pogačar on his Tour de France win – marking the fifth overall Tour de France victory for Stages power meters and the first for the new Stages Dash GPS cycling computers. “This is what we live for at Stages,” said Jim Liggett, Stages Cycling CEO. …

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Muc-Off’s LOPS pulley wheel system premieres at Tour de France

Muc-Off’s Lightweight Oversized Precision Shifting (LOPS) made its world premiere in the individual time-trial stage on the penultimate day of the 2020 Tour de France. The system, which unites a highly advanced titanium body with supremely efficient coated pulley wheels and bearings, was used by Team Bahrain McLaren leader Mikel …

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