DexShell has joined forces with Upgrade Bikes for its UK bike trade distribution. Over the past few years, DexShell has established itself as a premium brand in the waterproof accessory market. Now, for the first time, the brand has joined forces with a dedicated cycle industry supplier to further strengthen …
Read More »The e-revolution and the ‘new to cycling’ consumer
By Dafydd Huws, Troll Outdoors and DexShell
Read More »Five minutes with: DexShell
This month, BikeBiz catches up with Troll Outdoors brand director Dafydd Huws following its UK distribution partnership with Dexshell
Read More »DexShell partners with Troll Outdoors for UK distribution
DexShell is joining forces with Troll Outdoors as its new trade distribution partner for the UK market. The waterproof sock, hat and glove brand has said it’s seen growth across its global markets in recent years and the UK has been a “key part” of that. Previously distributed by Fordville, …
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