Tag Archives: Wahoo Fitness

Wahoo expands partnership with EF Education

Wahoo is to be the official training partner for EF Education–EasyPost and Women’s WorldTour squad EF Education–TIBCO–SVB, in a multi-year contract starting in 2022. The partnership will give all team athletes access to the complete Wahoo ecosystem for indoor and outdoor training, including the Wahoo Systm training app, Kickr smart …

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Le Col unveils new indoor training collection with Wahoo

Le Col has unveiled a new indoor training collection in collaboration with Wahoo. With an understanding of the fundamental needs for racing indoors, the Le Col x Wahoo Indoor Training Collection aims to combine expert knowledge in technology and innovative design. The new kit uses ultra-lightweight fabric for a ‘second-skin’ …

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Le Col and Wahoo to co-sponsor UCI women’s pro cycling team

The Le Col Wahoo team, formerly known as Drops Le Col s/b Tempur, has launched, aiming to develop the next generation of female cycling talent. Ahead of the 2022 UCI season, the new-look team has launched with ‘grand ambitions’ to continue the work towards the UCI Women’s World Tour. The …

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Wahoo releases new SYSTM training app

Wahoo has entered the software space with the release of the SYSTM training app. SYSTM takes a comprehensive, science-based approach to training, with a workout library that includes immersive cycling, running and swimming sessions, yoga, bodyweight-based strength training and mental training. It features a training plan builder that lets users …

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Wahoo to be official transition partner of inaugural Collins Cup

The Professional Triathletes Organisation (PTO) and Wahoo have agreed a deal that will see Wahoo as the official transition partner of The Collins Cup in 2021. Scheduled to take place on 28th August at the x-bionic sphere in Šamorín, near Bratislava, Slovakia, The Collins Cup is a new race format …

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Rhône to make ‘significant’ equity investment in Wahoo

Global private equity firm Rhône is to make a ‘significant’ equity investment in Wahoo Fitness. As part of this transaction, Wahoo founder and chairman Chip Hawkins and the company’s management team, including chief executive officer Mike Saturnia, will make reinvestments alongside Rhône. Wahoo’s current private equity investor Norwest Equity Partners …

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Wahoo unveils new Elemnt Bolt with expanded navigation features

Wahoo has launched the new Elemnt Bolt GPS computer, boasting a crisp colour display and expanded navigation features. The new Elemnt Bolt introduces a 64-colour, high-contrast screen, making it easy to focus on ride data, said Wahoo. The 2.2in screen is made of durable, scratch-resistant Gorilla Glass. Now featuring Smart …

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Wahoo unveils upgraded Speedplay pedal line

Wahoo has announced the ‘first major refresh’ of the Speedplay brand since the pedals were invented 31 years ago. Refinements across the whole line will ‘improve the performance and durability of Speedplay pedals’, said Wahoo. Revamped models have lower stack height and better aerodynamics than other systems, as well as …

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Wahoo launches Kickr Direct Connect accessory

Wahoo is launching its new Kickr Direct Connect accessory. It is the “world’s only” device that allows riders to create a wired connection between their modern indoor ride simulator and their home network. The Kickr Direct Connect, available now, costs £79.99. As of today, Wahoo’s SUF Training System, TrainerRoad, FullGaz, …

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Cycling Marketing Board set up to entice new consumers to ride and diversify cycling’s image

Cycling brands, retailers and organisations are collaborating to create the new Cycling Marketing Board, set up with a vision to continue to entice new consumers to cycling, and diversify cycling’s image with Governments and in the media. The Cycling Marketing Board follows the industry-backed #BikeIsBest campaign in 2020, which won …

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