Tag Archives: Yellow Jersey

Cycling UK has launched two new insurance partnerships with Yellow Jersey and Pedal Cover. The charity is aiming to provide further benefits for current members and capture the increased demand in cycling post-pandemic to help drive membership growth. Currently, Cycling UK includes up to £10 million third party liability cover …

Cycling brands, retailers and organisations are collaborating to create the new Cycling Marketing Board, set up with a vision to continue to entice new consumers to cycling, and diversify cycling’s image with Governments and in the media. The Cycling Marketing Board follows the industry-backed #BikeIsBest campaign in 2020, which won …

The Government has released details on the Fix your Bike Voucher Scheme and how to register as a bike repairer. The scheme allows members of the public to receive a voucher worth up to £50 towards the cost of repairing a bike. The vouchers can only be used with bike …

With the increase in bike sales, it might seem obvious that bike insurance sales are also on the up. Cycling Insight shares search trends and stats to give some clarity The search term ‘bike insurance’ sees a regular trend year-on-year with searches doubling at around May-June. The increase for 2020 …

Leading voices from the cycle industry have joined forces to show that #BikeIsBest in a new multi-format campaign. In the UK, two thirds (68%) of all journeys are under five miles, a distance that can be easily cycled by most people. Believing that #BikeIsBest, many of the cycling industry’s biggest …

Yellow Jersey has added cover for bicycle couriers to its Ultimate Bicycle Insurance Policy. Traditionally, specialist bicycle insurance policies have excluded cover for bicycle couriers making it hard for them to find insurance for theft or damage to their bicycle while working. With this change, bicycle couriers can now get …

Yellow Jersey pens an open letter to Prime Minister Boris Johnson

Cycling brands, retailers and organisations are launching a new joint campaign to show the UK public that #BikeIsBest and inspire a new demographic to take up cycling. At the heart of the campaign is a film, designed to promote behaviour change and question why we would return to our transport …

Yellow Jersey has made some adjustments to its bicycle insurance policies due to the COVID-19 pandemic. During normal trading, the business offers three tiers of bicycle insurance, Essentials, Performance and Ultimate, to suit cyclists with differing levels of cover. Yellow Jersey’s Performance and Ultimate policies are aimed at people with …

To ensure customers have the "ultimate peace of mind"