The new app has the ability to sync with trainers and provide a range of tools
Madison will also be organising team ride-outs on Zwift in the future
In a new partnership with Strava, the company is looking to change the perception of indoor cycling by allowing actions performed on the platform to count towards partner challenges.
Online fitness platform Zwift and Prudential RideLondon today announced a partnership that sees Zwift become the official training partner for 2018.
Online virtual cycling platform Zwift has revealed key stats from 2017, including some impressive mileage covered by users worldwide.
CANYON//SRAM Racing has announced a 2017 winner for the Zwift Academy program.
Madison will now sell Zwift membership cards to bicycle retailers in either three or twelve month memberships with a SRP of £39 and £156 respectively.