BikeBiz Bicycle and cycling retail news
Zyro’s autumn/winter trade catalogue – the Orange Pages – is out now, containing over 4,000 products from the firm’s brand portfolio.
The Orange Pages is available to view online for registered Zyrob2b.co.uk customers and the buyer’s copies will be received by customers next week (week commencing July 18th).
The firm said: “As the 2011 Autumn / Winter season draws ever nearer, here at Zyro we continue to sell best in category brands exclusively at prices consumers can afford. This edition sees the introduction of new brand Bryton, whose range of easier-to-use GPS applications are redefining sports electronics, rich with features to keep users both interested and motivated.”
The autumn/winter ranges include the introduction of a new range from the recently rebranded Altura range, including new Night Vision Evo Gloves, Ergofit Overshoes, Merino Base Layer, Blitz Jacket, Attack Softshell, Classic Long Sleeve Jersey and Synergy Windproof Jacket.
Other new product highlights in the Orange Pages includes CatEye’s tough Sumo 2 light, and the extension of the Rapid range with the Rapid 1 available in both a front and a rear version and a rear Rapid 5.
Lupine has revamped its offering with two new models to the Piko family as well as improved models of the Betty and Wilma. Minoura’s new lines include the Magteqs Twin Trainer and the Moz Roller – pitched as a practical and affordable high-end Roller.
PowerBar has two new high performance Isotonic drinks (IsoMax and IsoActive) to celebrate its 25 years in the sports nutrition business.
Zyro said it had a fantastic response to the introduction of Tifosi at the start of 2011, leading to introducing a further eight models. The Fototec range has seen the addition of the Tyrant Race Frame in Orange with the Backcountry Orange lenses, and a Pave Gunmetal Frame with High Speed Red lenses. Three different frames have been added to the Light Night Fototec range; the Mast Gunmetal Frame, Pave Midnight Blue Frame and Slip Race Silver Frame. Another new frame is the Wisp – as a new Interchangeable Lens model in Crystal Brown and Matt Black frames. Finally, Zyro has added a Matt Gunmetal Frame with Clear Lens to the Forza FC Single Lens range.
For more detailers dealers should contact the firm on 01845 521 742 or email sales@zyro.co.uk.
